Publishers facing existential threat from AI, Cloudflare CEO says Publishers face an existential threat in the AI era and need to take action to make sure they are fairly compensated for their content, Cloudflare CEO Matthew Prince told Axios at an event in Cannes on Thursday
Cloudflare: AI Poses ‘Existential Threat’ as Publisher . . . Cloudflare's CEO has revealed startling data showing AI search is causing a catastrophic collapse in publisher traffic, threatening the web's ad-supported business model By Markus Kasanmascheff
Cloudflare CEO warns AI crawlers and summaries are eroding . . . In context: Cloudflare CEO Matthew Prince recently reiterated his warning that generative AI crawlers and summaries threaten the foundations of the internet's business model To protect publishers
Cloudflare CEO warns AI chatbots are killing publisher traffic Fortune reported earlier that Cloudflare has rolled out an “AI Audit” feature to show publishers who’s scraping their sites and how often, and plans to block AI crawlers at the network level by default in mid-2025 unless publishers opt out One concrete example is Cloudflare’s AI Labyrinth, introduced in March 2025 When an unauthorized
AI Threatens Digital Publishers, Warns Cloudflare CEO This article draws heavily from an exclusive interview Cloudflare CEO Matthew Prince gave to Axios, shedding light on the profound and often troubling impact of artificial intelligence on digital publishers
Cloudflare CEO says people arent checking AI chatbots . . . - MSN But Cloudflare CEO Matthew Prince has revealed to Axios that search traffic referrals keep plummeting Publishers are facing an existential threat, he said, because people aren't clicking through
Cloudflare CEO Warns of AIs Threat to Publishers as Traffic . . . Cloudflare CEO Matthew Prince has raised alarm bells about the existential threat faced by publishers in the age of AI In a revealing interview with Axios, Prince disclosed that search traffic referrals to publisher websites have been dramatically declining as users increasingly rely on AI-generated summaries without clicking through to source