Lays Just Announced Its Newest Flavor—Chosen by Fans - Allrecipes Lay’s just announced the winner of its 2025 Do Us a Flavor contest, crowning Bacon Grilled Cheese as this year's million-dollar chip This year, the fan-voted competition received over 700,000 flavor submissions, but this comfort food favorite came out on top
Lay’s announces new flavor after $1 million contest winner revealed Lay’s has announced a newly created flavor inspired by the winner of the brand’s $1 million contest The snack company announced the winner of its “Do Us A Flavor” contest on Tuesday The contest, which launched in October 2024, asked fans to submit their “$1 million potato chip flavor idea ” From April to June, fans voted on which of the three final flavors — sold at grocery
Lays Just Announced a Wild New Flavor Fans Voted Into Stores This year, after a seven-year hiatus, Lay’s brought back the Do Us a Flavor campaign, urging fans to create their own chip flavor There was an overwhelming response, with more than 700,000 submissions Somehow, the snack brand narrowed it down to three unique flavors, selling them at stores so fans could conduct the ultimate taste test and decide which aspiring chip flavor developer would
Lays Announces the Winner of Their Do Us a Flavor 2025 Contest . . . Bacon Grilled Cheese: A nostalgic tribute to the melty cheese and bacon sandwich The Announcement and the Creator Behind the Winning Flavor On June 17, 2025, Lay's confirmed the victory of Bacon Grilled Cheese, the brainchild of Paula George, a native of Sapulpa, Oklahoma Inspired by her late father's recipe, Paula aimed for each chip to evoke the aroma of buttery bread, melted American
2025 Lay’s Do Us A Flavor winner is more than just another chip The 2025 Lay's Do Us A Flavor winner has been announced After 700,000 snack food ideas and three finalists hitting the shelf, Lay's Bacon Grilled Cheese was declared the winner PepsiCo suggests that more flavor innovation will be coming from Frito-Lay
Chip Champ Crowned: Lays Unveils Exciting New Flavor After Million . . . Lay's, the iconic potato chip brand, is officially launching a brand-new flavor following its highly anticipated "Do Us a Flavor" contest, where a creative culinary mind secured a cool $1 million prize "We are absolutely thrilled to finally unveil the new flavor that has earned its place in the Lay's family," announced a spokesperson for
Lays transforms beloved American classic into latest flavor: Like a . . . Lay's has released its new Bacon Grilled Cheese potato chips, the winning flavor from the 2025 "Do Us a Flavor" fan contest, submitted by Paula George of Sapulpa, Oklahoma Inspired by her late father's recipe, the chips are made with butter, cheddar, blue cheese, and bacon fat, receiving mixed reactions from consumers