Accenture Invests in Alembic to Reinvent Marketing . . . Accenture has invested, through Accenture Ventures, in Alembic, a leading AI-powered causal marketing intelligence platform that can determine which marketing campaigns deliver a return on investment (ROI)
Accenture and Katzenberg Fuel AI Marketing Boom with $145M . . . Accenture and Jeffrey Katzenberg's WndrCo have invested in AI startup Alembic's $145 million Series B round, valuing it at $645 million and focusing on causal AI to link marketing to revenue This strategic move highlights the push for precise ROI in marketing amid data challenges
Alembic Secures $145M Series B and Growth Funding Alembic Technologies, a pioneer in Causal AI for the enterprise, announced it has secured $145 million in Series B and growth funding - a 15 7x increase in valuation over their Series A round Led by Prysm Capital and Accenture, with participation from Liquid 2 Ventures, NextEquity, Friends Family Capital, WndrCo and growth funding from SLW, this investment underscores the confidence leading