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- What motivates consumers to buy organic foods? Results of an . . .
The research confirmed that consumers switch products due to high prices , and Gan et al found that higher costs hurt the chances of buying organic foods However, Radman [ 54 ] concluded that some consumers have a positive attitude toward organic foods and are willing to pay a higher price
- Chicken labels: How do consumer beliefs impact preference for . . .
We decomposed consumer preferences for food labels, such as organic, into the impacts resulting from beliefs about health, taste, food safety, and animal welfare We find consumers have a positive association with labels on chicken, and that health and taste perception are primary drivers of demand
- Label Rouge: a supply chain model for other markets
All this is overseen by the State and this generates confidence among consumers leading to them preferring the Label Rouge brand over the standard one despite a higher average cost of 50% This voluntary collective model promotes the production of high quality foods within the realms of sustainable rural development and biodiversity
- Consumers’ Interpretation of Food Labels with Production . . .
Prices for organic chicken products were only slightly greater than RWA in the classic segment except for 2012 However, prices for organic processed chicken products were 46 percent higher than RWA processed chicken products—an additional $2 90 per pound higher, on average
- Consumers are confused about ‘organic’ | MEAT+POULTRY
Results showed that USDA organic is the most trusted (74%) and most recognized (60%) label for US consumers The survey also showed they prioritize organic products claiming to be free from toxic
- Consumers’ willingness to pay for organic chicken breast . . .
Specifically, we examined consumers’ WTP for a general organic label and a USDA certified organic label on chicken breast Our results indicate that consumers are willing to pay a premium of 1 193$ lb (34 8%) for the general organic label and 3 545 $ lb (103 5%) for the USDA organic label
- Label Rouge: Pasture-Based Poultry Production in France
Label Rouge performance has been “stunning” and now accounts for 30% of poultry sales to the public, in spite of its high price—twice the price of conventional poultry (1) The Label Rouge program focuses on high-quality products, mainly meat, with poultry as the flagship product
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