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- Apple is reportedly considering buying Perplexity AI in iPhone makers . . .
The ultimate goal would be to integrate Perplexity's tech into an AI-based search engine or use it to make Siri smarter now that Apple's planned AI revamp for its assistant has been pushed into 2026
- A look at Apples conservative approach to M A, which may need to . . .
Mark Gurman Bloomberg: A look at Apple's conservative approach to M A, which may need to change to catch up in AI by acquiring a startup like Perplexity, Cohere, Sierra AI, or Mistral Open Links In New Tab Mobile Archives Advertise June 22, 2025, 10:25 AM Enter Techmeme snapshot date and time:
- Apple executives have held internal talks about buying AI startup . . .
Apple Inc executives have held internal discussions about potentially bidding for artificial intelligence startup Perplexity AI, seeking to address the need for more AI talent and technology
- Apple Internally Discussing Whether to Bid to Acquire Perplexity AI
Whether or not Apple makes a bid for Perplexity may hinge on the outcome of the ongoing Google antitrust trial, as Apple's deal with the search engine giant to make Google the default search
- Apple is looking into buying Perplexity AI | Mashable
Apple may have stayed quiet on the AI front during its WWDC 2025 keynote, but behind the scenes, the company is actively exploring new moves in the space SEE ALSO: A foldable Apple iPhone is
- Report: Apple held internal talks about acquiring Perplexity - 9to5Mac
Second, Perplexity already has what Apple lacks: a consumer-facing AI search product with real-time web access and name recognition in the AI space, at a much lower (although still astronomical
- Strategic Imperative: Apple’s Potential $14 Billion Perplexity . . .
Strategic Drivers: Why Perplexity Fits Apple’s Existential Needs Accelerating Apple’s AI Roadmap Apple’s delayed Siri overhaul to spring 2026—attributed by Craig Federighi to architectural limitations requiring “deeper end-to-end reconstruction”—creates urgent capability gaps that Perplexity could immediately address
- Apple Debates a Deal With Perplexity in Pursuit of AI Talent
Apple Inc executives have held internal discussions about potentially bidding for artificial intelligence startup Perplexity AI, seeking to address the need for more AI talent and technology
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