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- Media usage in the U. S. - statistics facts | Statista
American consumers spend around eight hours of their day with digital media, roughly double the time invested in traditional formats The shift in consumption towards digital media in the
- US Media Consumption Trends, 2024-2025 - Marketing Charts
The percentage of US working-age consumers (18-67) who report doing the following, comparing 2025 to 2024: Watch TV for 3+ hours per day Stream music daily Listen to podcasts weekly Listen to the radio daily Spend 3+ hours per day on social media Read digital news daily Read printed newspapers…
- US Media Consumption (2021–2025) [Nov 2024 Update] | Oberlo
The data shows US consumers have been spending increasing amounts of time on digital media over the years In 2021, the average time was seven hours and one minute daily This rose by 4 3% in 2022 to seven hours and 19 minutes and increased another 3 4% in 2023 to seven hours and 34 minutes
- How Media Consumption Has Changed in the Last Decade (2011-2021)
In 2021, collective media consumption continues its upward trajectory, and is set to be at the highest it’s ever been In 2021, overall media consumption among U S adults is estimated to be around 666 minutes per day, or 11 1 hours—a 20 2% increase from 2011
- Time Spent with Media - Reports, Statistics Marketing Trends
EMARKETER's forecasts, data and statistics include estimates for average time spent with media, with breakouts by device (smartphones, feature phones, tablets, mobile, desktop laptop), and channel (print, TV internet, magazines, newspapers, radio, digital video, SVOD, VOD, OTT, social) along with estimates for time spent with platforms such
- Time Flies: U. S. Adults Now Spend Nearly Half a Day . . . - Nielsen
In terms of overall usage, black adults 18+ on average consume nearly 13 and a half hours of media per day—almost two and a half hours more than the average U S adult Black adults are the heaviest users of media across all types of platforms, especially live TV
- 2024 US media consumption report - Attest
Extra insight Gen Z spend the most time on social media: 31 3% spend 3-4 hours daily, 20 7% spend 1-2 hours and 15 3% spend a whopping 5-6 hours US consumers spending 2+ hours per day on social media 2022 2023 48 3%
- Media usage poised to dip in 2025: Here’s what the numbers say
Media usage across both digital and traditional channels increased 2 4% globally in 2024, for an average of 57 2 hours a week, according to recent research by PQ Media
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