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- Measured | Media Effectiveness Platform
Measured is the AI-powered marketing effectiveness platform trusted by enterprise brands
- Top 10 Best Media Mix Modeling Companies Software for 2025 | Measured®
Measured is the pioneer in incrementality-based measurement, seamlessly integrating Media Marketing Mix Modeling with ongoing geo-testing and platform data Their platform is designed for marketers who want causal, privacy-safe, and actionable insights without the heavy lift of traditional Media Mix Modeling
- About us | Measured
Developed by media measurement and data science experts with over 100+ years of combined attribution experience, marketers use the Measured Incrementality Platform to validate, plan, test, and optimize advertising spend to drive business growth
- What is Marketing Media Mix Modeling (MMM)? 2025 MMM Guide - Measured®
While it can be laborious and time-consuming to implement (although Measured has its own MMM offering that overcomes all of these hurdles), MMM has a unique advantage: It can address and measure basically any marketing tactic for which there is historical data
- Join our Team | Careers at Measured
Love what you do Love where you do it We’re a team of curious, collaborative, and passionate people At Measured, your talent fuels innovation, teamwork sparks joy, and customer impact drives success
- What is Incrementality testing vs MMM vs MTA? - Measured®
Causal inference from controlled incrementality experimentation Comprehensive portfolio coverage through Media Mix Modeling Granular, actionable insights that drive confident, real-time optimization decisions For more information on Measured, please check out our Platform Overview and book a demo with a Measured expert today
- What is incrementality testing (w Calculations Examples) - Measured®
Only Measured provides continuous, scientifically rigorous experimentation powered by your own source-of-truth transaction data With over 25,000 experiments run for more than 200 leading brands, our expertise is proven at scale
- What is Incrementality? Understanding its Impact in Marketing - Measured®
Measured is an advanced marketing analytics platform that specializes in incrementality measurement, helping brands optimize their marketing strategies and media spend
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