Apple is reportedly considering buying Perplexity AI in . . . The ultimate goal would be to integrate Perplexity's tech into an AI-based search engine or use it to make Siri smarter now that Apple's planned AI revamp for its assistant has been pushed into 2026
Apple Internally Discussing Whether to Bid to Acquire . . . Whether or not Apple makes a bid for Perplexity may hinge on the outcome of the ongoing Google antitrust trial, as Apple's deal with the search engine giant to make Google the default search
Apple is looking into buying Perplexity AI | Mashable Apple may have stayed quiet on the AI front during its WWDC 2025 keynote, but behind the scenes, the company is actively exploring new moves in the space SEE ALSO: A foldable Apple iPhone is
Apple Executives Discuss Potential $14 Billion Bid for AI . . . Apple executives are considering a major move in the AI space Senior leaders, including M A head Adrian Perica and services chief Eddy Cue, have held internal talks about acquiring Perplexity AI
Strategic Imperative: Apple’s Potential $14 Billion . . . Strategic Drivers: Why Perplexity Fits Apple’s Existential Needs Accelerating Apple’s AI Roadmap Apple’s delayed Siri overhaul to spring 2026—attributed by Craig Federighi to architectural limitations requiring “deeper end-to-end reconstruction”—creates urgent capability gaps that Perplexity could immediately address