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- Non-fungible tokens: The missing ingredient for sustainable supply . . .
Watch ownership is verified by an NFT-based Digital Product Passport (DPP), an emerging concept on the political agenda seen as pivotal for advancing the circular economy (Council of the European Union, 2020), which grants the holder access to exclusive brand events
- NFT Branding: Benefits, Strategies Trends | Ramotion
NFT branding can increase brand visibility and audience engagement — let’s run through the best strategies to get there
- NFT luxury brand marketing in the metaverse: Leveraging blockchain . . .
Abstract Industry 4 0 technology enables luxury fashion brands in the virtual market to quantify the value of digital items in the metaverse; thus, brands can maintain their reputations, ensure consistent and integrated luxury brand marketing, and attract new consumers in the virtual market
- Harnessing NFTs to Enhance Your Brand Strategy | Step3
Your NFT strategy should be an extension of your digital strategy For instance, if there's a lack of engagement from younger demographics or no community around your brand, NFTs could provide the necessary spark While developing an NFT strategy might sound daunting, it's not something you have to tackle alone
- Leverage NFT Technology to Foster Trust in Your Digital Identity
8 How can I get started with NFT-based digital identity? To get started with NFT-based digital identity, you can explore NFT development companies that offer solutions and services for identity minting, management, authentication, and more
- NFT luxury brand marketing in the metaverse: Leveraging blockchain . . .
Our research contributes to the new NFT consumer behavior literature by assessing blockchain-based NFTs as a way to verify the authenticity of digital assets in the virtual market to help luxury brands maintain their reputations and to help consumers protect their digital assets
- NFT-Based Traceability and Ownership Management of Medical Devices
Unfortunately, existing systems follow a centralized architecture, which leads to being a single point of failure and eradicating transparency and authentication
- NFTs: a new tool for promoting pharmaceutical brands or a legal . . .
Whether an NFT-based alternative might develop is still an open question Although use of NFTs for authentication of certain types of product seems promising, there are general efficiency and financial concerns associated with NFTs
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