Here Comes SEO For AI Search - Forbes Businesses are scrambling to be cited in AI-generated answers on Google, Perplexity and ChatGPT A new crop of nascent search engine optimization startups wants to help them stand out
A look at “Generative Engine Optimization” startups like . . . A look at “Generative Engine Optimization” startups like Profound and Bluefish AI, which help businesses improve content to appear in AI search summaries — Businesses are scrambling to be cited in AI-generated answers on Google, Perplexity and ChatGPT
How Generative Engine Optimization (GEO) Rewrites the Rules . . . That unlocks a much broader opportunity than visibility If GEO is how a brand ensures it’s referenced in AI responses, it’s also how it manages its ongoing relationship with the AI layer itself GEO becomes the system of record for interacting with LLMs, allowing brands to track presence, performance, and outcomes across generative platforms
Generative Engine Optimization: The Complete 2025 Guide What is Generative Engine Optimization (GEO) Generative Engine Optimization (GEO) is the practice of creating content that AI engines like ChatGPT, Google AI Mode, and Perplexity want to cite and recommend Instead of just trying to rank in search results, you’re optimizing to become the trusted source that AI quotes when answering questions
AI Search Optimization: Strategy and Best Practices for 2025 Generative engines rely on patterns in language to deliver relevant and accurate responses, and well-targeted keywords increase the likelihood that content will be surfaced and cited in AI-generated outputs
What Is Generative Engine Optimization (GEO) [Tips . . . - Moz Generative engine optimization is a strategy to optimize your content for LLM tools like Google’s AI Overviews, ChatGPT, Gemini, Perplexity, and other generative models that surface answers instead of links
What Is Generative Engine Optimization (GEO) | Fiverr What is generative engine optimization? GEO is the practice of writing and formatting your web pages so AI tools like ChatGPT or Google’s AI Overviews can easily grab a line from your site and show it in their answers It’s basically making your content easy for robots to quote, which many consider generative AI engines the future of search