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The new Bing: creating new value for advertisers Today’s announcement that the new AI-powered Microsoft Bing and Edge are available in preview is incredibly exciting Not only for the future of consumers, but for our advertisers Microsoft’s ability to understand complex queries in greater depth and precision, as well as the rich insight we will gain into user intent through deep conversational engagement, will deliver smarter and more
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Transforming the future of audience engagement | Microsoft Advertising Dynamic filters: At times, people may see ads for a product they’re looking for, but they want to refine their search We are leveraging the interactive nature of Copilot to introduce Dynamic filters This feature removes the friction of typing additional questions and quickly narrows down options that are more likely to drive conversions based on an individual’s preferences
Copilot in Microsoft Advertising Platform Copilot is your generative AI-powered, digital advertising assistant available 24 7 Through natural language, you can chat with Copilot to get real-time support, answers to account-specific questions, and even performance insights and recommendations to empower informed decision-making